As an ancient historical capital and a national cultural center, Beijing is moving towards becoming a world cultural city where traditional culture and modern civilization are intertwined. How to continuously enhance the cultural soft power and influence of the capital and better display the image of the country and the capital? Wang Ning, a member of the National Committee of the Chinese People's Political Consultative Conference and director of the National Grand Theatre, believes that it is necessary to be firm in cultural self-confidence, play the role of cultural platforms in the capital in promoting the exchanges and mutual understanding of civilizations, and promote the development of outstanding works going overseas, so as to let the Chinese classics resound in the world.
General Secretary Xi Jinping has made important instructions on propaganda, ideology and cultural work, and put forward the requirements of "seven efforts", one of which is to "make efforts to strengthen the construction of international communication capacity, and to promote civilization exchanges and mutual understanding". As a national cultural platform and the capital city's golden card of culture, the NCPA has studied and implemented Xi Jinping's cultural thought in depth, and has always insisted on appreciating the beauty of Chinese culture, planning cultural inheritance and innovation, and promoting exchanges and mutual understanding of civilizations, so as to tell China's story with all its heart and soul and strength, and is committed to presenting the contemporary weather of Chinese civilization, and to cultivating the cultural heritage of the capital city's modernization and construction." " Wang Ning said.
Nowadays, the NCPA's business scope is getting wider and wider. He said that up to now, the NCPA has established ties with more than 70 countries and regions and more than 400 international art organizations, and has reached strategic cooperation with 40 organizations in the exchange of performance resources, talent exchange and training, and international film screenings, etc. It has visited more than 20 countries and regions for cultural exchange tours, and the development trend of cross-cultural exchanges and cooperation has become normalized. The NCPA has also established an overseas communication matrix covering 60 million overseas audiences in 175 countries and regions, synchronized the broadcast of NCPA's online performances overseas, and launched bilingual guided tours to provide overseas audiences with in-depth interpretation of Chinese culture. Not only letting culture go out, the NCPA also invites foreign artists and troupes in, with more than 130 world-class masters, 800 art organizations, and 300,000 artists to show on the stage of the NCPA.
"The exchange of humanities is eternal, and the exchange of art has no borders, which is common to the world's art. The purpose of exchange lies in the mutual appreciation of civilizations and common prosperity." Combined with NCPA's practical exploration, Wang Ning believes that to expand the capital city's cultural soft power and influence, on the one hand, it is necessary to actively promote outstanding works to the world stage, so that the excellent Chinese culture can be understood by the world; on the other hand, we should continue to organize brand-name events such as the Beijing Cultural Forum, the Beijing Forum of World Theatre, the Beijing Forum of World Symphonic Music, the Taihu International Forum of Choreography, and consolidate the regularized exchange mechanism, strengthen the exchange of resources, talents and information, and provide a broad stage for the world's outstanding cultural products to be displayed in China.
"Letting Chinese classics resound on the world stage requires speaking with strength." Wang Ning also proposed that literary and art workers should be people-centered, go deep into their lives and take root in the people, and strive to create and produce more contemporary masterpieces that disseminate contemporary Chinese values, embody the spirit of Chinese culture, reflect the aesthetic pursuits of the Chinese people, and organically unify ideology, artistry and spectacle. In addition, innovation is the life of literature and art. The Internet, big data, artificial intelligence and so on have spawned innovation in the form of literature and art and broadened the space for literature and art. We should explore the use of emerging technologies to enrich artistic expression, insert "technological wings" into classic traditional works, and provide more exciting, three-dimensional, diversified, perceptible and accessible digital cultural products.